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Through SunSpot, the Sundin Associates blog, we will be shining a light on items and issues that are of interest to our clients. So grab your sunscreen, because things are about to get hot in here!

Two Smiles One Hope, Inc. is a Syracuse-based not-for-profit foundation charged with raising research funding for treatment alternatives and increasing community awareness for Duchenne Muscular Dystrophy (DMD). The Foundation was founded by Allison Willis, a mom to twin boys with DMD, and a high school friend of Kristin's husband, Steve.

As you may know, finding a cure for Duchenne Muscular Dystrophy - a fatal genetic disorder that to date remains the number one genetic killer of children worldwide – is a cause that is close to our hearts. Since 2003 we have supported the activities of Ryan's Hope Foundation, an organization founded by Carol's daughter Linda after her son Ryan was diagnosed with DMD.

So, when Allison called asking for help creating a new web site for Two Smiles One Hope, we had to say yes.

While developing the site our challenge was to use as many free, or low-cost tools, as we could to keep the web site overhead low. We also wanted to make it easy for Allison and her husband Matt to make updates to the site, as well as to give visitors the opportunity to make contributions online.

The new site - www.TwoSmilesOneHope.com - is hosted at Yahoo and includes the required functionality using the following tools:
Over the next few months, we will continue to work with Allison and Matt to enhance the web site and to support the efforts of this worthwhile cause.

By Sundin Associates    | Wednesday, February 27, 2008  |   Comments [0]
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Wednesday was a busy day with clients from Newton, Massachusetts to Converse, Indiana holding photo and video shoots for upcoming projects.

Carol, Bill and Ed joined our production partner John Goodale and his crew at a studio in Newton to record new cable spots for our client, St. Anne's Credit Union. Commercial photographer Bruno Debas also joined the party to take photos of the talent for use in supporting print materials.

Kristin spent the day in Connecticut with Diana Rose from Jewett City Savings Bank supervising the photo shoot for the Bank's first Annual Report. Working with local commercial photographer Jim Monahan, we spent the day taking pictures of the Bank's staff, senior management and board of directors (picture above is the Bank's senior credit officer keeping things light after a long morning).

At the same time, Tade Powell was pulling together the troops at First Farmers Bank & Trust for their Annual Report. Joined by photographer Eric Marshall, Tade was also capturing photos of staff, senior management and the board of directors.
By Sundin Associates    | Friday, February 15, 2008  |   Comments [0]
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